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  • Patrick Smith

Buying Passion

Updated: Sep 9, 2019

There is a trend at the moment for people to have to show ‘passion’ for what they do - especially if they are working for themselves in whatever capacity. Newly established freelancer designers or SEO experts try to tell you how passionate they are for their work and topic.


And passion seems to be important for the buyers. It is often the display of passion that wins the gig. Yet the same buyer wants to pay the least amount possible. You have to be passionate but poor.


Well that is wrong on two levels.


Firstly, you don’t have to be passionate to be good at something. The very best designer in the world may well not be passionate about design. It helps to be engaged, to be curious, to be willing to learn about the subject, but passion is only a nice to have. In fact passion can often hide a lack of skill and competency.


Secondly, let’s stop the race to the bottom when it comes to buying services from people. We are a society that prizes ‘entrepreneurs’ and promotes people to start their own businesses, yet we are also a society that wants to not pay a decent wage to these people.


So here I am starting a new movement:

- You can be good without having to be ‘passionate’

- And if you want good, then be prepared to pay for it.

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